Sunday 5 July 2015

CORRECTING and REPLACING WGSN Partners with Top Fashion Influencers for Mercedes-Benz Fashion Week

NEW YORK–(BUSINESS WIRE)–Please replace the release with the following corrected version due to

multiple revisions.

The corrected release reads:

WGSN PARTNERS WITH TOP FASHION INFLUENCERS FOR MERCEDES-BENZ FASHION

WEEK

Stephanie Solomon and Nadia Sarwar to Provide Expert Commentary on

“Street Style” at Lincoln Center

WGSN (www.wgsn.com),

the world’s leading trend forecaster, announces the brand’s partnership

with Stephanie Solomon, global fashion authority and Nadia

Sarwar, writer and founder of Frou

Frouu.com for Mercedes-Benz Fashion Week. Along with Sheila

Aimette, Vice President of North American Content at WGSN, the

fashion influencers will provide expert ‘street style’ commentary on the

WGSN Facebook, tumblr,

website and social channels and be part of WGSN’s “Insights from the

Inside” activation at Lincoln Center.

Throughout Mercedes-Benz Fashion Week, WGSN insiders Stephanie Solomon

and Nadia Sarwar, together with Sheila Aimette, will provide commentary

on “off the runway” trends seen in and around the tents at Lincoln

Center. Solomon, a leader in the fashion industry for nearly three

decades, most notably as Fashion Director at Bloomingdales, will provide

insight on retail trends with her strong background in fashion. Nadia

Sarwar, street-style blogger and photographer whose blog Frou

Frouu.com inspires and documents the evolution of her personal style

and trends she discovers on the street, will also provide her expert eye

on emerging trends. Sheila Aimette, WGSN’s top forecaster will advise on

trend direction Stop Choppers offering WGSN’s exclusive analysis to fashion week and

“street style” followers.

“Partnering with Stephanie and Nadia underscores our position as the

market leader in trend forecasting and also provides WGSN followers with

an exclusive look into what is happening on and off the runway at

Lincoln Center,” said Bill Andrulevich, Chief Operating Officer of WGSN.

“At WGSN it is our mission to provide fashion and design businesses with

the intelligence needed to drive commercially successful products and

services and our expert partners, combined with Sheila, will offer an

unparalleled Fashion Week experience.”

Documenting street style plays an integral role for the fashion

industries’ creative process, serving as both inspiration and

confirmation of what style influencers and early adopters are wearing.

This provides creative inspiration for designers, product developers and

buyers for the upcoming season. Street-style gives a global view into

the here, now and the future of trends- vital information for creating

the most current product and assortments.

As the official trend sponsor of Mercedes-Benz Fashion Week, WGSN will

have a presence in Lincoln Center with their “Insights from the Inside”

activation. This will feature an interactive fashion “photo shoot” where

attendees can showcase and digitally share their “street style” look,

and engage with WGSN industry experts including Sheila Aimette.

“WGSN is the ultimate trend forecaster and I am thrilled to be apart of

such an engaging activation throughout Mercedes-Benz Fashion Week,” said

Stephanie Solomon. “I am pleased to partner with WGSN, and offer my

insights on budding trends during the most fashionable time of year,”

remarked Nadia Sarwar.

WGSN’s “Insights from the Inside” activation will be in at the main tent

at Lincoln Center from September 5-12 during Mercedes-Benz Fashion Week. Follow

WGSN at http://wgsn.tumblr.com/

and on Twitter @wgsn, for trends forecasted during Fashion Week

and beyond.

About WGSN:

WGSN has built an enviable reputation for extraordinarily accurate trend

forecasting over the last 15 years. The company’s deeply knowledgeable

specialists around the world harness WGSN’s unique evidence-based

methodology to deliver specific market, brand and product direction, up

to five years ahead. The company provides actionable, timely analysis of

fashion season trends in apparel, design, accessories and interiors

through online subscription and increasingly custom research to its

growing customer base. www.wgsn.com

Follow WGSN:

Tumblr: http://wgsn.tumblr.com/

Facebook: http://ift.tt/1f1CQC1

Twitter: @wgsn

Instagram: http://ift.tt/Wvp2Jn

http://ift.tt/1CiAgpe

The post CORRECTING and REPLACING WGSN Partners with Top Fashion Influencers for Mercedes-Benz Fashion Week appeared first on Stop Choppers.



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