Tuesday 23 June 2015

Leading Trend Forecaster Fashion Snoops Launches Creative Platform That Will Transform the Way Clients Use Trends to Innovate

NEW YORK–(BUSINESS WIRE)–Fashion Snoops, an innovative trend forecasting service and consultancy,

announced today the launch of a new ground-breaking online creative

platform. The launch is the culmination of a two-year effort to create ‘the

next generation of forecasting’ – a unique approach for trend

research, analysis and presentation, designed to transform interlinked

cultural influences into a meaningful and powerful business direction.

“When you have the right insight into which trends matter and how to

capitalize on them, then you have a strong foundation for innovation,”

said Lilly Berelovich, Co-founder and Chief Innovation Officer at

Fashion Snoops. “Focusing on inspiration and culture-to-product

integration, we are giving our clients a platform to lead from versus a

laundry list of trends they have to follow.”

The new platform grew out of Fashion Snoops’ guiding principle to bring

clarity to what’s http://ift.tt/15lNOup next. “Every day, creatives and marketeers are

bombarded with information, data and imagery,” added Berelovich. “And

while accessing data is easier than ever before, the sheer quantity and

lack of insight into what matters can be overwhelming.”

Fashion Snoops’ experts curate and translate trends into actionable

insights. Clients get customized data and directions that spark new

thinking and inspire them to create with confidence, whether they’re

developing a new collection, product or go-to-market strategy.

Creative platform innovations include:

Culture-to-product integration that http://ift.tt/1GwSYV8 shows the intersection

between fashion, style, art, technology and other cultural influences

Dynamic trend mapping that shows how trends evolve and how they

are projected to impact your business

Long-term forecasting that enables clients to plan earlier

Original video clips that help clients visualize how trends

come together

About Fashion Snoops

Fashion Snoops is a global trend forecasting service and consultancy

that helps brands and companies identify and act learn more on the trends and

cultural movements that impact their business.

The company’s team of more than 100 international experts covers

thousands of global events, festivals, exhibitions and trade shows. They

monitor and translate design trends, cultural movements and social

shifts that impact consumer-facing businesses within and beyond the

fashion world.

The company is headquartered in New York City with offices spanning the

globe.

For more information visit http://ift.tt/1k5HYJy.

http://ift.tt/1ynbeTu

The post Leading Trend Forecaster Fashion Snoops Launches Creative Platform That Will Transform the Way Clients Use Trends to Innovate appeared first on Stop Choppers.



from StopChoppers.org

No comments:

Post a Comment